MarketSense at Research&Results 2016 – Show must go on!
Annual Munich exhibition “Research &Results” is not incidentally named “the show of market research”. After becoming a part of this outstanding event, we confirm: R&R is a bright and intellectually dazzling performance, dedicated to newest research trends and technologies.
The scale of Munich Research Show is impressing: 20 countries and 250 exponents companies, app. 100 workshops, and more than 3200 visitors!
Plenty of people constantly observed our joint stand, made in cooperation with “Almares” agency from Poland: discussions, presentations, prize drawings, surprises and gifts from Warsaw and Moscow were attracting friends, business partners, current and potential clients.
At our stand, the results of the latest Russian-Polish research «Kids nutrition» (held in September 2016). This research is about food products consumed by 3-12 y.o. children in Poland in Russia that reveals what products and brands are approved by Moms and what are liked by children. The findings from this study show that our kids can be truly called Global Kids: they have similar interests and hobbies, their food preferences are very alike, and they share many favorite brands.
Important thing is that MarketSense team has presented advanced options for online instruments in terms of qualitative research. For the first time, they are introduced under joint name “MarketSense Interactive.”
…Still, we’ve not only visited the big research exhibition. We’ve been to Munich where it’s still sunny and warm at the end of October, where golden leaves are under your feet, and where it’s possible to feel festive atmosphere of just finished “Oktoberfest.” Of course, legendary Hofbräu, Franziskaner and Augustiner have given a special zest to our evening meetings, held in bars and restaurants on the streets of Bavaria’s capital!
Research&Results, we miss you already!
Please see the interview with exhibition participants below. Among them, Tatyana Ziglina, Marketing Director of “MarketSense”, is present!
